John Varvatos is an American fashion designer of Greek descent, born in Detroit in 1955. Before creating his own brand, he worked as a designer at Ralph Lauren and Calvin Klein. In 2000 he launched the John Varvatos brand, which combines classic menswear tailoring with the rock and roll spirit of the music he loves. That same year he received the Perry Ellis Award from the Council of Fashion Designers of America, and in 2001 he was named Menswear Designer of the Year.

The brand's first perfume, John Varvatos, was released in 2004 and created by perfumer Rodrigo Flores-Roux. The brand's bottles, wrapped in leather or rattan, recall vintage motorcycle accessories. Among the most loved fragrances are Artisan, Vintage and Dark Rebel.

John Varvatos fragrances are masculine, warm and full of character, created for men who value individual style and the classics with a modern twist.