DKNY (Donna Karan New York) is an American fashion brand created by the designer Donna Karan. Born in 1948 into a family of a tailor and a model, she began her career at Anne Klein, and in 1984, together with her husband Stephan Weiss, founded her own brand. She became famous for the "Seven Easy Pieces" collection, from which every woman could build a wardrobe for day and evening. In 1989 the younger, more affordable DKNY line appeared, inspired by the energy of New York.

The first perfume, Donna Karan for women, was released in 1992, and today the brand's fragrances are developed by Estée Lauder. DKNY's best-known perfume is Be Delicious (2004), in an apple-shaped bottle, a symbol of New York, known as the "Big Apple". The family includes Fresh Blossom, Be Extra Delicious, Be 100% Delicious, Orchard Street and Golden Delicious.

Other fragrances from the brand include Be Tempted, DKNY 24/7 and the men's DKNY Men Energizing. DKNY perfumes are fresh, fruity and urban, just like the rhythm of New York.