Chopard is a Swiss watch and jewelry brand founded in 1860 in the village of Sonvilier by Louis-Ulysse Chopard. His precise pocket watches quickly won recognition, and his son Paul-Louis moved the company to Geneva. In 1963 the family sold the brand to the German watchmaker and jeweler Karl Scheufele, whose heirs still run it today. Among Chopard's best-known collections is Happy Diamonds with its freely moving diamonds, and the brand also crafts the Palme d'Or awarded at the Cannes Film Festival.

Chopard perfumes first appeared in the early 1990s, and the first big success was the sweet women's fragrance Casmir, created by Michel Almairac. In 1999 came Wish, in a bottle resembling a large gemstone, with versions such as Wish Pink Diamond and Brilliant Wish.

Many of the brand's fragrances are inspired by its jewelry and watches, such as Happy Spirit, and among its newer women's perfumes is Love Chopard. Chopard fragrances are sparkling, feminine and refined, just like the brand's jewelry.